Barbara
Vesna

Pitch and Contracting Management Excellence

Navigating the complex agency ecosystem demands finesse. Our adept negotiators ensure you secure optimal deals in media pitch or in direct negotiations, maintain robust agency relationships, and derive the utmost value from your media investments. Revitalize your current agency contracts or forge new partnerships with expert pitch management services.
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Media agency pitch

Running a media pitch takes more than just comparing prices. We manage the entire process to ensure guarantees remain relevant all year, contracts are future-proof, and quality is not sacrificed. Our process includes clear cost & quality guarantees, a contractual performance system (PRF), and flexibility for changing media trends – all underpinned by our Netscore® benchmarking and tracking platform.

We manage the whole media pitch process to maximize value and transparency in agency selection
and media contracting by managing end-to-end media pitches - from preparation to contract finalization.

How We Work: End-to-End Pitch Management

We manage the entire media pitch process – from the first brief to final contracts. Every step is optimized to deliver transparency, value, and the right agency partnership. Our process includes:

  • Defining scope and objectives – Aligning internal stakeholders and setting clear expectations.
  • Agency shortlisting and RFI/RFP preparation – Coordinating documentation and communication.
  • Offer evaluation – Financial proposals are benchmarked with proprietary tools; strategy proposals are scored for quality.
  • Team and process reviews – Assessing agency tools, teams, and methodologies.
  • Pitch facilitation – Organizing and moderating pitch meetings and internal decision-making.
  • Contract negotiations – Securing optimal pricing, guarantees, audit rights, and PRF mechanisms.

Get Our Case Study

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Strinjanje s pogoji*

Agency Contracting

We are not lawyers. But we have close to 20 years experience in creating media agency contracts worldwide. GMSA, MSA, LSAs, LIAs, you name it! Our developed template guarantees agency’s liability for costs and quality and stability of the client team. We aim at motivating agency good work through various PRF systems and take care of advertisers security of data (especially online advertising data).Our contracting work is always screened by client-side lawyer before such agreemnt becomes a binding document.

What our clients say

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"The scope for which STARS was contracted for can be
summarised as annual tracking o| media pricing & buying
performance including AVBs/rebates/pay-factors and
quality for all 12 Deutsche Telekom business-to-consumer
subsidiaries in Europe across multiple agencies used in our
media roster (...)

STARS has been an efficient and disciplined media auditing
& consulting partner to DTAG. The STARS team has
demonstrated a modern, innovative approach to auditing
media, especially for a large-scale and sophisticated
business like DTAG." ".

Gerhard Louw
Head of International Media Management @Deutsche Telekom

"The scope for which STARS was contracted for can be
summarised as annual tracking o| media pricing & buying
performance including AVBs/rebates/pay-factors and
quality for all 12 Deutsche Telekom business-to-consumer
subsidiaries in Europe across multiple agencies used in our
media roster (...)

STARS has been an efficient and disciplined media auditing
& consulting partner to DTAG. The STARS team has
demonstrated a modern, innovative approach to auditing
media, especially for a large-scale and sophisticated
business like DTAG." ".

Gerhard Louw
Head of International Media Management @Deutsche Telekom

"The scope for which STARS was contracted for can be
summarised as annual tracking o| media pricing & buying
performance including AVBs/rebates/pay-factors and
quality for all 12 Deutsche Telekom business-to-consumer
subsidiaries in Europe across multiple agencies used in our
media roster (...)

STARS has been an efficient and disciplined media auditing
& consulting partner to DTAG. The STARS team has
demonstrated a modern, innovative approach to auditing
media, especially for a large-scale and sophisticated
business like DTAG." ".

Gerhard Louw
Head of International Media Management @Deutsche Telekom

"The scope for which STARS was contracted for can be
summarised as annual tracking o| media pricing & buying
performance including AVBs/rebates/pay-factors and
quality for all 12 Deutsche Telekom business-to-consumer
subsidiaries in Europe across multiple agencies used in our
media roster (...)

STARS has been an efficient and disciplined media auditing
& consulting partner to DTAG. The STARS team has
demonstrated a modern, innovative approach to auditing
media, especially for a large-scale and sophisticated
business like DTAG." ".

Gerhard Louw
Head of International Media Management @Deutsche Telekom

Contact us

  • Stars Adria Ljubljana & Zagreb & Beograd
We’d love to hear from you. Whether you’re exploring a one-time audit or long-term media consulting, our senior team is here to help.

Get in touch, book a free strategic call, or drop us a message - and we’ll get back to you shortly.
Barbara Modic
Vesna Marđonović
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